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Why we buy Australian
Buy Australian made this Christmas
17 Dec, 2009 01:36 PM
With Christmas less than ten days away the Victorian Farmers Federation (VFF) has called on shoppers to throw their support behind Australian farmers and buy local produce this festive season.
VFF President Andrew Broad said Australian farmers produce some of the world’s finest fresh produce and Australian households should enjoy the high quality, home grown products on offer.
“It would be fantastic to see an Australian grown ham surrounded by plenty of fresh Australian fruit, vegetables, breads and dairy products on every Australian dinner table this Christmas,” Mr Broad said.
“When filling their shopping trolleys over the next few weeks, consumers should look out for Australian grown labels.
“Farmers continue to battle incredibly tough conditions to provide food and fibre for our nation.
“This Christmas, the VFF is calling on all shoppers to support Australian farmers by purchasing locally grown produce.”
While a number of labelling issues still exist, the industry has come a long way in terms of the labelling of fresh produce in Australia.
Consumers deserve to know where their products come from. With clearly marked packaging shoppers can be reassured that they are purchasing home grown products.